Azur latest news
AZUR S.A. inaugurated the largest technological line from East Europe, for water based coatings. It is an automatic production line for washable paints, for interior and exterior, plasters, primers and mosaic.
In May 2006, the company AZUR launched the professional brand QTEK. The QTEK concept is starting from the challenge released by the professional segment for dedicated products.
The year 2006 represented a first step in the change the company has decided to do.
In March 2006, AZUR re-launched the brand UZUAL. Under the brand UZUAL, we are proposing you the UZUAL enamel, a satin enamel, having a decorative and protective role on wood and metal surfaces, available in 14 shades and the UZUAL primer for metal.
In March 2006, AZUR re-launched on the market the economic brand EDIL.
Edil is a paint for interior, with modified formulation, a product that will exceed your expectations – recommended for non pretentious finishing, of a pure white.
Azur is not proposing you the lowest price on the market, but is proposing you a product with a very good price, which will satisfy you.
In March 2006, AZUR released the EVRIKA concept on the market. We want to address with this concept to a middle segment, which wants a very good quality/price ratio.
In May 2006, AZUR released the concept premium ROUA on the market. ROUA is addressing to a consumer valuing the quality, but that does not need special preparation in order to apply the products.
The computer assisted tinting system, concept that has known success in Romania starting with 2000, becomes right now a promotion instrument of the offer for each player.
 |
News |
Aquisition of a new technological line for water based coatings
AZUR S.A. inaugurated the largest technological line from East Europe, for water based coatings.
It is an automatic production line for washable paints, for interior and exterior, plasters, primers and mosaic.
This investment allows production of high quantities of such products, observing legislation in force concerning environment protection and best practice techniques available.
The new technological line consists of: plant for washable paints of the range ROUA, EVRIKA, EDIL, with a capacity of 9000 to/year, synthetic plasters plant of the range QTEK, capacity5000 to/year, impregnation primer plant, capacity 5000 to/year and the plant for manufacturing mosaic plasters.
The investment in the new technological line exceeded 4 millions EURO.
The decision made by AZUR’s owners and the board to invest in these plants is based on the increased request of water based AZUR products and the doubling of sales during last 3 years.
Azur is present on the market of these products since more than 15 years.
In 2006 AZUR launched the professional brand QTEK.
The investment program was tightly connected to the dynamics of the constructions market, to the necessity to produce at costs as low as possible, as imposed by the competition and especially to the company’s policy to keep constant and high quality.
In this way, Azur reaches in a better way the requests and necessities of its customers, offering promptly high quality products at an advantageous price.
